If you’re using pay-per-click advertising to market your business, odds are that means a campaign in Google AdWords. Make no mistake; Google is the absolute dominant search engine force in the world today. More people use Google than any other search engine, and with good reason.
But while Google may ... Read More
When a consumer conducts a geographic-based search against a listing of local businesses, we define this as a “local search.” Although many people consider Google to be the most trusted search engine, Bing is a ... Read More